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Commercially Sensitive?

Commercially Sensitive?

By

Paul

Posted in On 1st February 2024

When it comes to selling a some types of property maintaining confidentiality may be a consideration or perhaps you are at early stages and want to adopt a low profile approach to marketing.

Our discreet approach enables you to list your property for sale without attracting the attention of search engines or potential guests. By strategically managing the information shared, you control the narrative, ensuring a smooth and confidential transition.

Key Strategies:

  • Private Listings:
    Avoid publicising your property by creating a password protected private listing.
    Exclude the property name from the listing text.
  • Establish separate Facebook and Instagram accounts dedicated solely to marketing the property. Keep these accounts distinct from your personal or existing business profiles, maintaining confidentiality.

Compelling Storytelling:

  • Craft a narrative emphasising the profitability of your property and the appealing lifestyle it offers.
  • Express a desire to hand over the reins to the right individuals or company in the future without specifying a date.

Strategic Timing:

  • Minimize the risk of affecting immediate bookings by postponing any public announcement until you’re ready.
  • If necessary, adjust the transition date without compromising the integrity of your listing.

Selective Sharing:

  • Share the listing only with trusted entities, such as local hotel associations, economic regeneration teams, or recently successful property agents.
  • Exercise control with regard to distribution of the listing ensure confidentiality.

Negotiation Leverage:

  • By discreetly creating a compelling listing, you gain a stronger position to negotiate fees and commissions in the event you decide to collaborate with a agent.
  • Control the narrative to your advantage during discussions with potential buyers and agents.

Confidential Consultation:
If you’re considering this discreet approach and wish to discuss it in confidence, our team is ready to assist. Feel free to reach out for a confidential consultation to explore the possibilities of a seamless and confidential property transition.

We understand the importance of maintaining privacy throughout the sales process, and our discreet strategies are tailored to ensure a smooth and controlled transition. Contact us today to begin the journey towards a confidential and successful property sale.

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